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Monthly Archives: November 2007

More Sharing the Wealth

If you’re new here, you may want to subscribe to my RSS feed or sign up for email notification of new posts, under my picture, to the right. Thanks for visiting!James Brausch just posted to his blog on his attitude toward Joint Ventures. I couldn’t help but realize how much his attitude reflected the […]

Sharing the Wealth Leads to More Wealth

Another fascinating experience and conversation came out of my attending the  United Jewish Communities’ General Assembly a few weeks ago.  And no, I am not talking about  an evening at the Grand Old Opry, though I must admit, that was fascinating too.
My colleague, Esther, and I were suppose to meet very briefly with the Executive […]

Are Your Employees Providing Customer Service or CYA?

I can’t help but continue to ruminate on my interaction with El Al Israel Airlines as noted in my previous post on missed marketing opportunites.
It is not that I am angry or even disappointed. I am perplexed that given an opportunity to make a customer for life, instead a key employee chose to lie about […]

Missed Marketing Opportunities - Israel’s El Al & Your Business

The famous Israeli diplomat, Abba Eban, once quipped that the Palestinians “never miss an opportunity to miss an opportunity.” Politics aside, how often do you miss opportunities to make an impact, to make a statement, or more importantly to convert your customers from simply clients to raving fans who bring you more business?
I have spent […]