James Brausch just posted to his blog on his attitude toward Joint Ventures. I couldn’t help but realize how much his attitude reflected the attitude that I projected in my last post on Sharing the Wealth Leads to More Wealth. Basically it is that sharing things of value with others, whether it be your recommendation [...]
Another fascinating experience and conversation came out of my attending the United Jewish Communities’ General Assembly a few weeks ago. And no, I am not talking about an evening at the Grand Old Opry, though I must admit, that was fascinating too. My colleague, Esther, and I were suppose to meet very briefly with the [...]
I can’t help but continue to ruminate on my interaction with El Al Israel Airlines as noted in my previous post on missed marketing opportunities. It is not that I am angry or even disappointed. I am perplexed that given an opportunity to make a customer for life, instead a key employee chose to lie [...]
The famous Israeli diplomat, Abba Eban, once quipped that the Palestinians “never miss an opportunity to miss an opportunity.” Politics aside, how often do you miss opportunities to make an impact, to make a statement, or more importantly to convert your customers from simply clients to raving fans who bring you more business? I have [...]